The Wheeling Musical Steelmakers Reacting to Advertising Executive John L. Grimes at Microphone, Bond Drive, Fairmont, W. Va.
Identifier:
048559
Collection Number:
A&M 3470
Title:
The Wheeling Musical Steelmakers Reacting to Advertising Executive John L. Grimes at Microphone, Bond Drive, Fairmont, W. Va.
Date:
ca. 1943
Description:
John L. Grimes was advertising executive of Wheeling Steel Corporation and was responsible for the creation of the "It's Wheeling Steel" radio broadcast in 1936. The Musical Steelmakers were regular performers on the broadcast. In 1941 the show was picked up by the National Broadcasting Company's Blue Network, as it grew in popularity. In 1943 the show took to the road throughout several cities in West Virginia to put on "Buy a Bomber" themed shows, where the host cities were challenged to buy enough enough Defense Bonds to purchase a medium or large sized bomber. Cities who accomplished the challenge would get their name placed on the plane as it flew to battle.
